• Focus group moderation and facilitation (online and in-person)
• Web and print survey creation, question writing, and analysis
• Observation Research
• Ethnography
• Customer Satisfaction Surveys
• Online community research and management
• Interviewing (semi and unstructured, online and in-person)
• Gap Analysis and needs assessment facilitation
• Contextual Inquiry and Ethnographic study of people, places, cultures and habits
• Usability testing of products, websites, and software
• Persona Development (market segmentation analysis)
• Remote usability (online only), interviewing and website auditing
• Competitive Analysis
• Website audit and analysis
• Concept testing and iteration review
• Online community management
• Online Ethnography
• Card sorting and content evaluation
